Brand strategy and creation

Proximis is the only digital commerce platform adapted to Retail capable of delivering a unified online and in-store purchasing journey.
• Brand positioning
• Logo/Baseline
• Visual identity
• Assets: website (design and content), blog articles for SEO ...

The logo
• O (Online) and I (lnstore) are highlighted
• Favicon: O x I = P (Proximis)

The baseline
New writing of the word e-commerce: (e)commerce
(e-commerce + commerce) for a unified experience between online and instore.